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Advertise In Philadelphia: Top 5 Articles Of 2022

Dec 12, 2022 5:35:21 PM / by Larry Julius

For Philadelphia area consumers, the past twelve months have been, to say the least, frenzied.  The year has been plagued with inflation, recession fears, coronavirus, mid-term elections, and geo-political drama. It seems, however, that these coinciding crises have not tempered consumer spending as local shoppers are on track to spend a record $82 billion at retail. 
 
What has changed during 2022, however, is how adults in the Philadelphia area consume media and how local business owners are marketing their goods and services to these shoppers.
 
To research the changing consumer and media landscape in Philadelphia, many local business owners have found the articles posted at www.AdvertiseInPhiladelphia.com helpful.  Below are the five most-read articles from that site during 2022:
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Topics Advertise In Philadelphia, Advertising In Philadelphia, Online Advertising, radio advertising, digital advertising, advertise on Philadelphia Radio, advertising options, how to advertise, 2022

Advertise In Philadelphia: Top 5 Articles From 2021

Nov 29, 2021 1:01:25 PM / by Larry Julius

Based on projections from the National Retail Federation (NRF), Philadelphia consumers are on track to spend $75.9-billion with retailers by the end of this year. This would be 13.5% higher than was spent in 2020.

To earn a significant share of these retail dollars, Philadelphia area business owners are expected to spend $2.4 billion to advertise by year's end, according to Borrell Associates. This company tracks advertising expenditures in local markets across the U.S.

To ensure they are spending their advertising and marketing dollars wisely, many Philadelphia business owners research how to best target prospective customers by using local media. An exceptional resource for local business owners to investigate the media habits of localconsumers is on the advice section of AdvertiseInPhiladelphia.com.  

Here are the top five most-read articles on the site in 2021:

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Topics Best Way To Advertise, Advertise In Philadelphia, advertising on Philadelphia radio, social media advertising, Online Advertising, radio advertising, advertise on radio, advertise on Philadelphia Radio, advertising options, internet advertising, hwo to advertise, how to advertise

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