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Political Advertising On Philadelphia Radio Sways Voters

Jul 7, 2020 3:40:21 PM / by Larry Julius

There are more than 3.5 million registered voters in the Delaware Valley. Here is the number by county:

  • Burlington, NJ: 329,605
  • Camden, NJ: 376,904
  • Gloucester, NJ 220,046
  • Bucks, PA: 461,327
  • Chester, PA: 360,387
  • Delaware, PA: 188,322
  • Montgomery, PA: 574,446
  • Philadelphia, PA: 1,080,764

According to Nielsen, Philadelphia radio reaches significantly more of these registered voters than all other media, including local television pay-TV, newspaper, social media platforms, and streaming audio sites like Pandora or Spotify.

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Topics Best Way To Advertise, political advertising, issue advertising, radio advertising, voters, advertise on radio, election advertising, registered voters, likely voters, political rate card, political

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